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The Eiffel Tower - LEGO 21019

6/5/2018

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LEGO Investor rating: WATCH

The Eiffel Tower is one of the world’s most popular landmarks, attracting millions of curious visitors from around the world each year. 

​LEGO's The Eiffel Tower set is a very popular model because of this. ​And here at LEGO Investor we think its popularity will last for years after its eventual retirement. 

Here's why we think it's one to watch:

LEGO 21019 is the only set from the Architecture series that was released in 2014 and is still on sale! That 4 years of shelf life means two things:

1. It's been an extremely popular set with LEGO selling lots of them, so there has been no reason to retire it (aka a cash cow). 

2. Very rarely does any LEGO stay in production for four long years, 

Once LEGO does decide to retire it (before Christmas 2018 to make way for the new sets in the series is a good bet), investors will want to try and pick up a few sets at RRP or on sale (£29.99 or below).

Though the long shelf life suggests lots of other resellers will have stocked up too, the enduring popularity of this set means you should be able to make a tidy profit over a 1-2 investment horizon. 

We see it gaining 5-10 per cent value annually  (yep, that's way higher than your bank is paying you on savings interest). 


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